Louis Vuitton Commercial

Louis Vuitton have decided to venture their brand into a more mainstream audience, with hints of a possible widening luxury market or a decision to change direction of the brand within, the ad too is some what of a new theme for LV offering a more emotionally referenced campaign, in this their first TV commercial. The campaign was developed by one of the world’s biggest ad agencies, Ogilvy, at their Paris offices, paying hommage to where LV started as bag and luggage makers all those years ago, and the travelling theme that luggage brings. Check it out anyways….it actually reduce somewhat the luxury brought through in these years, sometimes i think luxury should be kind of mystery and untouchable or not express in any ways…

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Comments
2 Responses to “Louis Vuitton Commercial”
  1. Lisa says:

    Cool!!!!
    I love it

  2. The music for your commercial is from John Danley’s composition called ‘The Art of Time’, originally appearing on his CD ‘Canvas and Rhythm’ and re-released last year on ‘Amber Dispositions’.

    I’m assuming his royalty check is in the mail??

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